William Timaren de la Cruz is a second generation coffee producer, inheriting his first farm from his father. He began planting coffee on the 1 hectare farm in 2012, focusing on traditional varieties such as Caturra, Castillo, and Colombia. Three years ago William Timaren purchased his second 1 hectare farm and today he cultivates 8,000 coffee plants across these two hectares of land, creating a family legacy of coffee cultivation...
For some, it may just be a spreadsheet full of numbers, but for us, it’s a benchmark that we have set for ourselves to continuously push the bounds on. This is the obligation we have made with our partners to achieve equity together.
COLOMBIA | William Timaren – La Fortuna y El Charmelo